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La Roche-Posay Kicks off Melanoma Awareness Month with Free Public Skin Cancer Screenings in NYC

Activation will allow thousands of people, who may not have access to a dermatologist, to receive a free skin check performed by a certified dermatologist.

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By: Lianna Albrizio

Associate Editor

La Roche-Posay, the worldwide expert in sunscreen, is kicking off Melanoma Awareness Month with free public skin cancer screenings at Hudson Yards on Monday, May 1.   In partnership with Schweiger Dermatology Group, La Roche-Posay will launch a pop-up activation at Hudson Yards in New York City next to the Vessel.   This large-scale activation will allow thousands of people, who may not have access to a dermatologist, to receive a free and private skin check performed by a certif...

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